Louboutin puts his signature on his new Loubitag collection – literally!


Christian Louboutin is going beyond the red sole when it comes to putting his own unique stamp in his latest collection. Called Loubitag, the collection is a cross-category collection of women’s and men’s shoes, as well as leather goods. Loubitag items will be distinguishable thanks to the fact that Louboutin has covered them with his signature, his messages and doodles.


Over the years, Louboutin has personalized custom items for clients with his signature, playful doodles, lucky charms and even secret notes that reference the connection forged in their conversation. Loubitag compiles more than 25 years of designs, recounted through stories and emotion.

In this collection, Louboutin classics like the So Kate and Pigalle Folies pump are splashed with colorful scribbles and messages; Loubitag turns accessories into a canvas for the widely known and loved French designer.

The concept is not terribly original, but the results are still fun and wearable. Some items are already available for purchase on the site while others can be pre-ordered. Our picks are the Pigalle Folies in white which is priced at $725 and the Cabata Small tote in nude which can be pre-ordered for $1,450.

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