Each season London Denim’s creative director Simon King designs a customized jeans collection, which sells exclusively from Harrods and also does many private collections too. His latest creation is the London Denim Fender T with 2700 hand placed Swarovski Crystal on a rock-guitar design. This one was done for the Harrods Rocks promotion February 2007 and is available on special order. Though his other stuff usually goes for a mere $170, this one is for a bomb! $1280!