Tamara Ecclestone to launch trendy blow-dry salons in the U.K., Ireland and UAE

Do you covet the glossy and swishy tresses as Tamara Ecclestone? Look no further as the Formula 1 heiress is set to expand the hair care brand she founded last year by adding a chain of blow-dry salons dubbed Show Dry, with locations in the U.K., Ireland and the United Arab Emirates (UAE).

Tamara Ecclestone has been making the most of life post-motherhood. She has spent nearly 12 months taking every last detail into consideration for her latest venture. The new salons, which will be rolled out this winter, are designed with Rose Gold interiors to feel like luxurious private member’s clubs. The boutique salons will offer flexible opening hours, valet parking, loyalty programs and a personal driver service.

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Getting your hair styled at the blow-dry bar will set you back between £18-£45 ($29-$72), well that’s fair enough as long as you walk out of the salon feeling like a celebrity. Looks like we have a few check marks on our list to finding a great salon.

[Via – WWD]