Considering GQ’s web series is titled ‘Most Expensive Sh*t’ we aren’t generally surprised by the products they cover and their attached opulent price tags, but this $100,000 bottled water did have our jaws drop a few inches. We know that Beverly Hill 9OH2O is luxury water producing house and has its water crafted and then curated by water sommelier (yes, that’s a thing!) Martin Riese, who happens to be the only one of his profession in America, before it’s bottled and sold; but this super extravagant natural resource takes the brand to a whole new level of fine dining and luxury.
The bottled water is fresh spring water from the Sierra Nevada Mountains which has been infused with extra minerals like calcium, silica and potassium to make it extremely healthy; all of which also give it a natural fruity flavor. The water is not so much the money maker as is the 14-karat diamond encrusted white gold bottle cover and 4 Baccarat crystal glasses that come with it. The diamond capped bottle and crystal glasses come encased in a hard silver suitcase along with Beverly Hills 9OH2O other waters – a bottle from the Luxury collection and one from the Lifestyle collection – and can be delivered anywhere in the world.
You can watch the GQ webisode that features rapper 2 Chainz and music producer Diplo here.
So much for water being a natural resource and freely available to all! It’s a good thing diamonds cannot be added to oxygen.
[Via – Billboard]