Airlines world over are constantly engaging themselves in the betterment of in-flight services. After all, passenger loyalties are what keeps the revenues up for flight operators and they clearly wouldn’t want to mess with that. Knowing well that the way to the hearts of many indeed do pass through their stomachs, Air China has recently joined hands with Ritz Carlton for ‘upping’ the food quality and dining services for guests onboard.
The airline’s tie -up with Ritz Carlton, Beijing is part of its ongoing endeavor of improving onboard catering options. As part of the collaboration, passengers on Air China flights will get to devour an entirely new food menu that is specially curated by head chef Amedeo Ferri. Since airline catering is a completely different ball-game, the menu was tried, tested and then finalized for the awry nature of taste buds’ mid-air. The novel dishes will include spiced prawn salad, tomato and basil soup, braised beef tenderloin with prosciutto, and panna cotta for dessert.
The whole process was further overseen by Beijing Air Catering who happen to be China’s biggest airline catering specialists. Over the last few years, Air China has been localizing food options on flights to better suit the pallets of passengers. For instance, on its Shanghai routes, Air China has introduced six new international meals for gourmet dining in the clouds, while on its German routes there is quality caviar alongside six nutritious, seasonal Western meals. Looks like the tie-up with Ritz Carlton then is only a small part of Air China’s crusade for enhancing in-flight experiences.