As the jewelry house credited with popularizing the use of diamonds in engagement rings, De Beers ranks high on the list of timeless jewelry labels. Their slogan “A diamond is forever” alludes to the strength and longevity of true love and their newest engagement ring design truly goes back to the roots of the brand. The design has been christened Old Bond Street (the location of its original flagship store) and features a round brilliant diamond solitaire (available in 1.5 or 2 carats) with a band channel set with stunning diamonds. The Old Bond Street ring will take its place among other rings that form the collection of De Beers engagement rings.
The ring is at captivating in its simplicity but not without a hint of glamor; perfect for the bride who seeks the elegant of classic design combined with a touch of modern bling. The ring is inspired by London’s Old Bond Street which has long been one of the premiere destinations for well-known fine jewelry houses over the years.
Incidentally De Beers was also the brand that introduced the 4 C grading system (cut, color, carat and clarity) that is now popular the world over among both jewelers and jewelry enthusiasts.
[Via – The Jewellery Editor]