If only god made me as beautiful as Gisele Bundchen or as cute as Shirley the dog. Either ways, I could have made millions by launching brands. Shirley, from North London, the face of a new fragrance from one of the finest noses in British perfume, is the latest supermodel to hit the billboard. This three-year-old grande bassett, to be correct, gets paid about $50,000 (£25,000) for such a job. From today onwards, her picture will be flashed on billboards nationwide as she models Petite Armande, by Lyn Harris. There will be a viral video marketing campaign and the promise of future work for the seller, Mungo & Maud, modelling products in Britain’s rapidly expanding luxury pet industry. The new perfume is a £38 ($80) bottle with scent of sweet vanilla bourbon, with grace notes of French blackcurrant and Tunisian neroli. Shirley beat 29 hopefuls at a final audition in Hoxton, East London. She apparently brings the professionalism of Kate Moss to the dog modeling world. An industry insider described her as “one of the best-behaved bitches in the business”.
However she has tough competition as three days later Harrods will introduce its own dog perfume, Sexy Beast, at its annual dog fashion show, but Mungo & Maud is confident that it has found the right dog.