Luxury condo developer sweetens the deal with a free Lamborghini for every purchase


A developer in Miami is really trying hard to sell his luxury condos. The developer is giving away a Lamborghini Gallardo Spyder with each condo. He has joined hands with Lamborghini Miami and both brands believe this will be good for business. The Miami beach development ‘South of Fifth’ is surely gathering a lot of publicity due to this gimmick. We know that times are hard for both the housing and automotive market, so this strategy is rather ambitious. A four bedroom unit here costs $6.5 million and this number starts looking way sweeter with a Lamborghini coming with it.

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There are 28 units available right now. They range from 2,500 to 6,200 square feet and $6 to $8 million and include two penthouses with private rooftop pools, two two-story beach house villas with four bedrooms and maids quarters, and three four-bedroom beachfront units with maids quarters. Lamborghini Gallardo Spyder costs $260,000. It’s not the price, but the brand name that is bound to lure buyers.
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