British watch customizers Bamford Watch Department and fashion label Rodnik Band are renewing their collaboration for another Snoopy themed watch. The first time around their chic black timepiece was priced at $19,345 we’ll have to wait and see if this year’s edition can top that price. The new Snoopy Datejust features a 36 mm bi-metal Rolex Datejust with a fluted bezel and a Snoopy design on the dial. Snoopy’s arms form the watch hands and another iconic Peanuts character – Woodstock– features on the tip of the second hand.
The brand has created a playful video to introduce the watch and their dedication for this project is clearly seen in their cool presentation of the watch. The Snoopy datejust comes in its own kennel shaped presentation box with a custom designed USB stick inspired by Woodstock.