Michel Jordi’s Icons of the World watch collection to debut at BaselWorld


There are many watches that deal with time zones, and honor people, but if you are more into places than people, then Michel Jordi has the perfect watch to suit your style. The brand is out with the Icons of the World limited edition collection that covers eight exotic locations. Limited to just three units of each, the collection has been created in collaboration with Jean-François Mojon. Set inside a titanium and 18-carat red gold case of 46 mm diameter each, the caseback features a hammer that strikes a gong at a low frequency of 2Hz, that sounds just like a mountain chapel bell.
[More images of the collection after the jump]


Designed by Christophe Moinat, each watch is reminiscent of the brand’s Swiss Icon collection. Other features include a “sapphire crystal cambered like a pebble from the River Rhône and the cylinder-shaped crown featuring a deconstructed Swiss flag”. The watch is water resistant up to 100 meters, and has been finished with a black leather featuring steel folding clasp. The watch featured above pays tribute to
Kremlin in Moscow and is priced at CHF 49,800 ($ 54,220). Along with other timepieces of the collection, it will be unveiled with at BaselWorld this year.
Other Icon of the World watches will pay tribute to the Great Wall of China, the Taj Mahal, Mount Fuji, the Sugar Loaf Mountain of Rio de Janeiro and America’s Statue of Liberty . Also Switzerland will be represented by Interlaken with the Eiger and the Jungfrau and Geneva with the “Jet d’Eau” water fountain and the Mont-Blanc.
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Thanks Corinne