After releasing a fresher and lighter avatar of the famous No. 5 fragrance, Chanel has debuted a new variant of their Chance perfume. Chanel Chance Eau Vive is a fruity fresh scent that combines grapefruit and blood orange accord with jasmine and white musk at the base for a playful and young fragrance.
Perhaps more memorable than the perfume itself is the brand’s fun promotional campaign. Models Rianne Van Rompaey, Sigrid Agren, Cindy Bruna and Romy Schonberger take a stylish trip to the bowling alley in a short film by Jean Paul Goude. But instead of traditional bowling balls the models use large round bottles of Chanel Chance Eau Vivre.
Created by perfumer Olivier Polge in Chanel’s Fragrance Laboratory, this fragrance is available for purchase on Chanel’s website. A 1.7 fl. oz. bottle will set you back by $77.
[Available at – Chanel]