H&M to debuts luxe makeup line

This Christmas, your H&M-loving nieces and cousins are going to love you to the moon and back. In their gift packs, tuck in a range of new cosmetics that are going to bowl them over. And now here is how. Come fall and the fashion brand is going to launch a line of their own cosmetics with the aim to offer ‘fashion for the face’. More than 700 hair, nail, body and makeup products, will be available across more than 900 stores and online. As is its image of youth and vigor, the products will be sold in funky, lively packaging. Most of the items will be priced under $25 and will include eyeliner, compact, lipsticks, nail polish, eye contour, bronzing powder, and so on. Everything a girl needs to have in her over-sized branded bag. Following the debut fall range, the brand will launch a premium collection and an eco-friendly product line called Conscious.

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[Via – Harpersbazaar]

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