A new face for a new bag! Louis Vuitton ropes in Alicia Vikander for new Twist Handbag campaign


Swedish beauty and recent Oscar winner Alicia Vikander is latest famous face to join Louis Vuitton’s legion of muses. Vikander appears in a new campaign for the newest LV handbag dubbed The Twist and also stars in a video where she dances “the twist” while sporting different iterations of the handbag.

LV’s Twist comes with “twist LV” clasp which can be rotated or twisted to hold the cover flap in place. In the video the bag is seen in different colors and finishes ranging from matt pink to a glossy navy croc leather (our favorite, in case you were wondering), each version features a stylish chain strap. The bag also comes in a bi-color version with a braided detail on the corners.

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We love that Louis Vuitton is getting playful with its campaigns! Vikander is striking with her natural make-up and sixties mod inspired outfit as she flaunts her moves in the brand’s promotional video. If anything could tempt us to buy the bag, it would certainly be this au courant actress.

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The Louis Vuitton Twist handbag will retail for $3,550 at the brand’s boutiques.

[ Louisvuitton ]

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Vivien is a features writer with over eight years of expertise, specializing in celebrities and fashion. Since 2013, she has contributed to Luxurylaunches, delving deep into celebrity lifestyles and high-end fashion trends. Her pieces capture the essence of luxury, from coveted couture to intriguing collaborations. Beyond her journalistic pursuits, Vivien aspires for sun-soaked moments in St. Tropez, unique Nike Air Max sneakers, and Cartier's timeless Baignoire watch. With a discerning eye and a knack for capturing the opulence of the celebrity world, she remains a trusted voice in the realms of glamour and style.