Balenciaga has recently launched a new collection, and it’s a list of cities that have played muse for the brand! Yes, that’s right! Launched along with a sensational new campaign, we’re talking about the Balenciaga Cities Series.
Featuring products inspired by local and tourist loyalty to certain cities, the Cities series includes totes, caps, shirts, Furry Sandals, bombers, and hoodies featuring multiple letterman designs. It is designed as an urban location-based line, with the campaign showcasing people in transit on the London Tube.
The cities that are featured include Aspen, Beijing, Berlin, Busan, Chengdu, Dallas, Dubai, East Hampton, Hong Kong, Las Vegas, Los Angeles, London, Macau, Miami, New York, Paris, Rome, Saint-Tropez, Seoul, Shanghai, Tokyo, and Venice. Further, the collection is available exclusively in Balenciaga stores located in the cities covered, with the Paris-themed Cities pieces and Phantom sneakers being available worldwide.
Alongside it, the brand has also launched a new addition to its Objects line- a reusable porcelain coffee cup featuring a varsity-style logo representative of the store at which it was purchased. It will be available in 25 cities, including Bangkok, Beijing, Changsha, Chengdu, Dubai, Florence, Hong Kong, Kuala Lumpur, Kuwait City, Las Vegas, London, Los Angeles, Melbourne, Miami, Milan, New York City, Paris, Rome, Seoul, Shanghai, Singapore, Sydney, Tokyo, Toronto, and Venice.
[Via: nss magazine]