Successful entrepreneur Ivanka Trump who launched Marc Fisher footwear a couple of years back, now has serious international expansion plans up her sleeves. Her brand has had a presence in key departmental stores of the U.S., such as Lord & Taylor, Nordstrom, and Bloomingdale’s, and she’s now eyeing other independent stores. Trump’s collection has made an instant success as soon as they hit the floor and made a mark for themselves in the crowded market. The main reason for the success can be attributed to the collection’s clean lines, modern styling, and feminine details. The strong, wear-to-work aesthetic in the collection coupled with an element of versatility makes it an attractive collection for customers.
Her latest retail venture, Shop.ivankatrump.com that launched this spring has stocked up everything right from branded cloths, shoes, jewelry and handbags. The collection has competitive price points- $50 to $150 for dress and casual styles and less than $300 for boots.
[Wwd and Shop-Ivankatrump]