US lingerie retailer Victoria’s Secret has found the perfect time to make a foray into the UK markets. Just days before the Olympics, the US brand and retailer has opened its first UK store at Westfield’s Stratford City shopping center. The single floor 1149 sq m store opened with an illuminated pink fronted fascia that attracted a lot of passersby’s attention. The showroom with a large table and showpiece lampshade in the center was further branched out into several rooms.
Winged torsos clad in the product were displayed at the window, against velvet curtains. This summer, fans of the luxury brand can also expect to see a second store that is due to open this summer in Bond Street, which will trade from three floors.