Perhaps it was just out of boredom or maybe he has a genuine interesting in audio or a great head for tech business, but Real Madrid superstar footballer Cristiano Ronaldo has decided to spread his wings a little out over the football field and delve into the lucrative art of audio technology. He’s just formally announced that his company, ROC Live Life Loud (Roc LLL) will be partnering up with Monster Products to bring to the world of audio enthusiasts and football fans, a range of very exclusive products in the form of earphones, headphones and speakers.
The collection will feature four distinct products – the Roc Sport Freedom Bluetooth enabled headset that will carry a price tag of about $311 (£199.95), the Roc Sport SuperSlim in-ear headphones priced at about $202 (£129.95), a set of Roc Sport speakers for $233 (£149.95) and the high-end Roc Sport Black Platinum, an over-the-ear headphone set that will cost a whopping $390 (£249.95). Football fans will undoubtedly be waiting in anticipation for the release of the products and the launch will most likely coincide with Real Madrid’s La Liga season commencing on August 23rd.
Striking up a deal with ebay, the two big ‘players’ will soon able to distribute their wares across the globe via the online ecommerce platform. According to a source, it was reported that the football star had this to say about the launch – “Everything in my life is about performance and quality.” He also added that he wanted to give his fans around the world direct access to high design and the best sound quality on the market. Monster’s response was of course quite enthusiastic as well as they believe Ronaldo’s global presence and fame will help their award winning products reach a whole new audience.
[Via – The Drum]