Japanese billionaire pays through the teeth to break retweet record

Social Media is a powerful tool and proving so yet again is a Japanese billionaire who recently broke all records by receiving more than 5 million retweets on a statement that he made on Twitter. No accidental achievement, Yusaku Maezawa, the man behind all the action planned the orchestrated drill by promising a cash equivalent of 100 million yen — or $925,000 to 100 randomly selected re-tweeters.

Lured in by the cash for the win, Twitter users broke all records and pleasantly surprised Maezawa with millions of retweets. The Japanese tycoon apparently announced the give-away as his online fashion retail business – Zozotown recorded astonishing sales and he wanted to celebrate the feat with a cash give-away. Posted on January 5, his tweet in Japanese read – “With a daily appreciation, I will give 100 million yen (total of gifts million yen) in cash. The only way to apply is to follow me and RT this tweet. The reception is up to 1/7. I will direct DM from me to the winner!”

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Owing to the chanced propaganda, Maezawa’s follower count also skyrocketed from roughly 501,000 accounts before his tweet went viral to more than 5.48 million as of today. A known name in Japan, Maezawa is the owner of Japanese online fashion retail website Zozotown and is also the first space tourist on Tesla CEO Elon Musk’s Space X flight to the moon. Looks like the Japanese Tycoon is reaching out for social media fame and the starry galaxies, all at once!

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