LVMH takes fans inside the brand to show you what makes Louis Vuitton unique

Always wanted to know what it’s like to work at Louis Vuitton? Well now, you can find out! LVMH has shared a video on their social media channels that takes viewers inside the world of the luxury conglomerate. Titled “An Exceptional Place” the video offers a 360-degree views of Louis Vuitton artisans at work including the activities of seamstresses, architects and a host of other behind-the-scenes employees. This time it’s about more than just craftsmanship, they show you what goes into the making of a brand; it’s a clever way of building emotional ties with their consumers.

From prototyping workshops to test laboratories, all of the spaces that your favorite LV products go through before ending up at the store are seen and explored in this fascinating video. LVMH were quoted saying, “Behind-the-Scenes embodies the emotive impact of the new site, designed as an invitation to discover the things that make the LVMH Group so unique. The section helps define the dynamic momentum of the site and will be regularly updated with groundbreaking digital experiences for an inside look at our distinctive universe.”

We loved seeing what makes LV unique, what did you think of the video?

[LVMH via – Luxury Daily]

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