The virtual world is booming by the second and securing your little space in this ever-expanding tech universe could well be needed. Understanding the same and almost taking it too far is Block.one, the company behind the EOS project that recently purchased a domain name for a whopping $30 million! Yes, that’s right!
The company is said to have paid up the massive sum to secure the domain name – Voice.com for its new blockchain-based social network – ‘Voice’. The transaction was facilitated by GoDaddy and was further consummated by MicroStrategy, a leading worldwide provider of enterprise analytics and mobility software.
Commenting on the sensational sale, said Marge Breya, Senior Executive Vice President and Chief Marketing Officer, MicroStrategy Incorporated said, “Block.one has made a smart strategic decision in choosing Voice.com to be the internet domain name for its new social media platform. The word ‘voice’ is simple and universally understood. It’s also ubiquitous ― as a search term, it returns billions of results on the internet. An ultra-premium domain name like Voice.com can help a company achieve instant brand recognition, ignite a business, and massively accelerate value creation.”
The company also holds a host of other ultra-premium domain names that it also plans to sell for huge numbers in the future. While Block.one has spent millions for its domain name, whether or not it contributes to the success of its social network is only for time to tell!