If reports are to be believed, soon common folks will get to drive around town in their very own Aston Martins. A new “luxury commuter concept” car known as the Aston Martin Cygnet is expected to be built on the base of Toyota’s existing iQ city car and sell for less than £20,000 ($33,000). The fall in demand for sports cars has prompted Aston Martin to build the Cygnet. Ulrich Bez, Aston Martin’s chief executive, says, “This concept will allow us to apply Aston Martin design language, craftsmanship and brand values to a completely new segment of the market.” Even Toyota is happy to collaborate with Aston Martin for this unique car and claims that the Cygnet would be the only car that it would make for another manufacturer. The Cygnet will offer commoners to experience the luxuries of driving an Aston Martin and, at the same time, be gentle in their pockets. An environmentally friendly car is sure to be a winner.
Apparently, there are plans to build 4000 to 5000 Cygnets per year. So unlike other Aston Martin limited edition models, this car will be easy to buy and find.