When two greats decide to unite, you can expect nothing short of an extravaganza. That is exactly what the collaboration of Hublot and Ferrari has resulted in—an extravagant timepiece, aptly christened the Big Bang Ferrari! The first offspring of the two greats’ union was unveiled for the first time in Japan at the Ferrari Racing Days Suzuka 2012. Watch connoisseurs and collectors might recall that this timepiece was showcased to the international press last week at Baselworld 2012 in Switzerland. At the extravagant unveiling ceremony, which included a dinner party and charity auctions to support Ishinomaki City affected by the earthquake in 2011, Hublot donated a Big Bang Ferrari Magic Gold for auction. And as expected, the timepiece successfully fetched JPY 4.1 million ($48,980)) and the winning bidder being none other than Mr. Biver, CEO Hublot.
Unlike the signature Big Bang timepieces, the Big bang Ferrari stands apart from both when it comes to design and make. Innovation, performance, technology, and exclusivity were the keywords when this timepiece was being crafted. The result is for all to see. The sapphire dial with the Prancing Horse logo catches your attention sitting the 45.5mm measuring case.
Not missing the Ferrari essence in its design, this timepiece flaunts elongated push buttons, fixed along a rotating axis like the pedals in a car, carbon inserts on the case profile, two interchangeable straps with a highly innovative quick-change system, the principle for which was inspired by a seat belt, and features tone on tone stitching like that which is always used on Ferrari upholstery. What is more, the hand and the indexes’ style are inspired by the counters in a Ferrari.
Hublot has provided the finishing touches to the timepiece by bestowing it with its very own Magic Gold, scratch-resistant 18-carat gold, making it world-first in terms of material.