After successfully selling high-end luxury watches, cell phones and smartphones, Ulysse Nardin has decided to take the route of taken by many of their competitors. However instead of a full-fledged flagship store by themselves, they have picked a existing dealer Bobby Yampolsky owner of East Coast Jewelry to start and run the Ulysse Nardin boutique at the Boca Raton Town Centre Mall, South Florida, he put on quite a show for the boutique’s opening event.
And to commemorate this new venture, the company launched the limited edition Ulysse Nardin Maxi Marine Diver “Boutique” watch. Limited to A limited edition of 250 pieces version, these watches crafted in titanium spotting an 18-carat rose gold bezel and is covered in black vulcanized rubber only at the Boca Raton boutique store.
[Luxist]
