Meet Kat Norton, an Excel influencer, the first of her kind, this charming 27-year-old from New York makes a whopping six figures a day by producing viral TikTok videos about spreadsheets.
She is viral on TikTok as Miss Excel, enjoys a million followers, and dances around while teaching Excel tips and shortcuts.
Based in Long Island, New York, Norton started ‘Miss Excel’ while being stuck at home during the pandemic. Her job involved working at the global consulting firm Protiviti where she conducted Excel training sessions.
With the advent of the coronavirus pandemic, the job that took her places halted and she was back at her parent’s home.
She ended up putting out a few videos, one per day. The fourth video hit 100,000 views. At that point, she hadn’t told anybody what she was doing besides her mother and her boyfriend.
As they say ‘Luck favors the prepared’, only six days into creating Miss Excel, Norton was approached by the CEO of an IT company who reached out to create training videos in G Suite products for students, parents, and teachers.
Norton wasted no time to form an LLC, order a green screen and a ring light to get her videos rolling. With the help and advisement of a business coach she created her first product- the first Excel course and started selling it on Black Friday of 2020.
Hardly 8 weeks after creating her first course she raked n more money than her day job which obviously resulted in her quitting it.
SIMPLE AND FUN LEARNING
She has a following of 535k on Instagram with only 114 posts, though she would like to add fun and very useful content at that. She has now roped in an advertising company to help her build her presence via ads on Facebook, Instagram, and LinkedIn.
INSTAGRAM SENSATION
WILDLY SUCCESSFUL
She shared, “Since launching the business, my boyfriend, who also quit his corporate job shortly after I did, and I are now full-time digital nomads living out our dreams of traveling the world. Each month we move to a new city.”
While the pandemic proved to be the most gruesome time for most people in the world Norton surely turned it to her advantage. And with travel restrictions easing out is living her best life. Kudos to you Kat Norton!
HATS OFF TO KAT!