One is a tailor of fine clothes, the other of fine cars; Giorgio Armani and Bugatti have come together to collaborate over a capsule collection of small leather goods and clothing. The collection will be ready in time for an autumn/winter 2016-2017 launch. It will include limited edition covetable items in a refined palette of cognac, army green, and blue, with some items bearing Bugatti’s horseshoe-shaped emblem. In contrast, other sport the brand’s iconic blue color.
“It was very natural to come together with Bugatti. We both worship things made well, made to last, and created out of the best materials. The capsule condenses this encounter in a series of clothes and accessories designed to be worn by men who only look for the best and who live an active and dynamic lifestyle,” said Giorgio Armani.
“Cooperation with Giorgio Armani is a great honor for us,” said Wolfgang Dürheimer, President of Bugatti Automobiles S.A.S. “When one of the most influential and highly recognized fashion and lifestyle brands and the most exclusive super sports car brand in the world, which has its roots in art and design, join forces, this is an unusual, exciting and inspiring project. The result is an extremely well-made combination of the style and perfection of Giorgio Armani and the Bugatti brand DNA.”
Standout pieces include a handmade calfskin briefcase, also available in matte crocodile suede. A roomy weekend bag makes a stylish travel companion, while belts, wallets, iPad cases, and beauty cases are little essentials that are perfect for gifting. As far as clothing goes, the collection includes cool pieces including a coat and blouson jacket in refined double cashmere, superfine cashmere sweaters, a leather jacket with a raised collar and concealed hood, as well as treated denim jeans that look as soft as velvet, thanks to their handmade flocking. We’re particularly looking forward to the calfskin sneakers with crocodile details.
Each item will be numbered and will feature a special logo: Giorgio Armani for Bugatti. The capsule collection will be on sale from August 2016 in select Giorgio Armani boutiques and Ettore Bugatti lifestyle boutiques.