BMW has yet another address, this time at Avenue George V, Paris. The new BMW Brand Store will also offer a “comprehensive program” in luxury automobile retail, which the company CEO Ian Robertson describes as a “benchmark in automotive retail.” The new store sprawls across 800-square-meters and is said to “mark the launch of a new generation of BMW brand stores,” which basically means that you will get access to more models with ease.
The car giant has also promised mini retail stores along with better social media reach better equipped customers support with “in-depth product knowledge.” Let’s hope the stores offer all that they have promised to deliver.
[Autoblog]
