Inside Louis Vuitton’s redesigned SoHo store

Louis Vuitton’s SoHo store is all set to be 11 square feet of design brilliance. The recently redesigned store bears the stamp of architect Peter Marino and artists Shuji Mukai and Giuseppe Penone who worked alongside him on the project. The redesigned store is something of an art gallery with lighting, layouts, and finishes all optimized to make the best of the displayed goods.

Shuji Mukai was hand-painted three columns within the store. His design references the Gutai Art Movement popular in the 1950s and 60s.
Visitors at the store might enjoy a moment in this Cocoon Chair designed by the Campana Brothers.
Textured finishes contrast with the sleek look of the store.
The building’s original architectural details have been incorporated into the redesign.
The Italian artist Giuseppe Penone contributed artwork made of molded leather and bronze.
The exterior remains a beautiful sight. The store had first opened in 1998.


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