Marilyn Monroe was obsessed with it, Catherine Deneuve adored it, Carole Bouquet endorsed it and Nicole Kidman too joined the impressive bandwagon. The latest campaign of Chanel No 5 is introducing a new face, albeit as striking as the predecessors mentioned above. 16 years later Cotillard, who was unveiled as the new face of the fragrance in February by luxury fashion, beauty, and fragrance house, Chanel stars in an impressive lunar campaign video for the ever-popular, sparkly floral fragrance that celebrates its 100th birthday. The film features Cotillard wearing a dazzling embellished Chanel dress (a reinterpretation of Gabrielle Chanel’s dress) while dancing with a man in a moonlit setting. The gorgeous creation is eye-catching with over 10,000 light-catching sequins hand-sewn onto the finest gold lace. Upon Virginie Viard’s request, it was recreated for the new campaign. The short film is directed by the talented Johan Renck who has beautifully helmed this short film featuring a captivating Cotillard strolling along a bridge over the Seine in Paris, and a full moon overhead. Then, all of a sudden, you see Cotillard on the surface of the moon, dancing and spinning across the lunar craters. The film ends with the couple side by side, back on the bridge.
The campaign aired globally on 29 October, marking the release of the Chanel No 5 Holiday collection which comprises everything from the scent itself to body cream, shower gel, and deodorant. Now I know what I want for Christmas.
[Via: G-Club | nss magazine]