2014 Fiat 500c GQ Edition tailored to woo men

Fiat 500 might be one of the most loved vehicles in Italy, but in other parts of the world, it somehow has been tagged as a ‘chic car.’ The people of the United States love everything supersized, and the small looks of the petite Fiat 500 doesn’t quite fit the bill. To overcome this image issue, Fiat has teamed up with GQ Magazine to launch 2014 Fiat 500C GQ Edition, a limited-production model to woo male buyers. Fiat, along with Condé Nast, has developed the new Cabrio, which aims to satiate the needs of men who live to look sharp and live life in the fast lane. The 2014 Fiat 500c GQ Edition has a strong and more masculine front-end with larger air intakes. The headlamps and taillights both have given a darker tinge to make it look sharp. New 16-inch split five-spoke black and red aluminum rims on the Fiat give it a more racecar-like appeal.

On the inside, the seats have the GQ Edition logo embossed on it along with Satin chrome accents on the dashboard. Under the hood, the 1.4-liter MultiAir Turbo engine churns out 160 HP which is capable of taking the car from 0-60 Mph under 7 seconds.

The Fiat 500c GQ edition will be available in Nero Puro (straight black), Argento (silver), Granito Lucente (granite crystal), and Bianco (white) exterior colors and will be available starting in early 2014.






[Via – AutoBlog]

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