Bulgari brings playful back with limited edition Gerald Genta Arena Retro Mickey Mouse Disney watch


The late Gérald Genta was a prominent name in the world of horology. The man who, by his admission, has designed a hundred thousand watches created quite a stir in the 1980s with watch models based on Disney characters. The world-famous watch guru Gerald Genta created a masterpiece with his Mickey Mouse watch that children loved, as did rock stars, pop artists, heads of state, and scientists. Genta resigned and created a new venture called Gerald Charles after his eponymous company, trademarks, patents, and designs were acquired by Bulgari in 2000.


It’s time to make space for some fun and frolic on our wrists; all thanks to Bulgari, the Gerald Genta nameplate is coming back and sharing dial-space with the world’s most famous mouse. The new limited edition Gerald Genta Arena Retro Mickey Mouse Disney is a nostalgia-turned-timepiece and successfully revives one of the brand’s most distinctive releases. Whoever said a playful character design could not be taken as a fine example of high-end watchmaking needs to look at the marvelous Gerald Genta Arena Retro Mickey Mouse Disney.

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The new model comes in a stainless steel case with a diameter of 41mm and a height of 11.85mm and uses a 26.20mm single-retrograde movement. The modern designed case has sapphire crystals on both sides. The subtle, deeply grained silver sunburst dial gives ample room to the contrasting and joyful Mickey Mouse character that pops against the subdued background. Keeping the jubilant character company is a jumping hours window at 4 o’clock, and Arabic numerals on the minute scale in altering sizes create a playful effect.

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Bulgari has not divulged details about the watch’s water resistance and movement specifics. Still, there is speculation the in-house Bulgari BVL 300 movement powers the Gerald Genta Arena Retro Mickey Mouse Disney. The Gerald Genta Arena Retro Mickey Mouse Disney is fitted with a complementing, bright red fabric-effect rubber strap that looks pretty cool too. There will be only 150 watches made in the series. The expected price at the time of launch in January of 2022 is approximately $19,600.

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With over 15 years of experience in luxury journalism, Neha Tandon Sharma is a notable senior writer at Luxurylaunches. Her expertise spans luxury yachts, high-end fashion, and celebrity culture. Beyond writing, her passion for fantasy series is evident. Beginning with articles on women-centric gadgets, she's now a leading voice in luxury, with a fondness for opulent superyachts. To date, her portfolio boasts more than 2 million words, often penned alongside a cappuccino.