Jacob & Co. reveals four new iterations of the Bugatti Chiron Tourbillon watch with a tiny working W16 engine on the dial


In April this year, the collaboration between Jacob & Co. and Bugatti spawned the incredible Bugatti Chiron Tourbillon timepiece. The standout design feature of the horological masterpiece is a tiny moving replica of the signature 8.0-liter W16 engine that powers the mighty Bugatti Chiron. Engaging the right pusher brings the engine to life, creating a 20-second 3D animation. Back then, the watchmaker has only released a single all-black edition limited to just 126 pieces. Jacob & Co. has now followed it up by revealing four new iterations of the Bugatti Chiron Tourbillon. The first version comes with an 18-karat Rose Gold case, a special anti-reflective sapphire crystal, an 18-karat Rose Gold open caseback, and black DLC titanium crowns and pushers embossed with the Bugatti logo. This edition includes a rubber strap with a black DLC titanium and 18-karat Rose Gold buckle clasp and is limited to only 72 pieces.


Second, the line-up also has a similar 18k Rose Gold finish and other features; however, it is adorned with sparkling white diamonds. This version is limited to 52 examples. Next up is the 18-karat White Gold version set with 391 black and white diamonds (approximately 20 carats). The rubber strap with an 18-karat White Gold buckle clasp is embellished with 18 white diamonds (approximately 1.76 carats). The final version carries a theme of transparency and is made of a solid block of sapphire crystal with a sapphire crystal caseback. It also uses sapphire crystals for the crowns as well as the pushers. This version is paired with a rubber strap with a titanium buckle clasp. Technically, all the four new versions are identical to the one launched earlier this year. The model is powered by the Jacob & Co. manual winding JCAM37 movement, which is held within the case by miniature Chiron-style shock absorbers. It offers a power reserve of 60 hours. There’s no word on pricing any of the four new versions, but we expect it to be a lot more than the $280,000 price tag black DLC Titanium version from April.

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Written By
Sayan Chakravarty, a Senior Writer at Luxurylaunches, brings over 10 years of automotive journalism expertise. He provides insightful coverage of the latest cars and motorcycles across American and European markets, while also highlighting luxury yachts, high-end watches, and gadgets. An authentic automobile aficionado, his commitment shines through in educating readers about the automotive world. When the keyboard rests, Sayan feeds his wanderlust, traversing the world on his motorcycle.