British fashion designer Stella McCartney spent her formative years travelling the world with her parents and has fond memories of capturing moments in photographs. When a special collaboration with Canon came along, Stella McCartney decided to name the Canon camera bag after her mother. The limited edition camera bag called Linda will be sold together with the Canon EOS 100D White DSLR camera, the world’s smallest DSLR.
“Growing up with a mother and a sister who are photographers, I have fond memories of them pulling out cameras from their bags snapping and capturing moments. It was a no brainer to create a bag for this brilliant Canon camera, because it was really exciting to design something fashionable and stylish that encourages people to take photographs,” Stella McCartney said in a statement.
The special design collaboration between Canon and Stella McCartney was presented at the launch of the 2014 London Stella McCartney Green Carpet Collection during London Fashion Week.
A limited run of 1,000 bags will be produced and will only be available as a special package with the EOS 100D White. The Linda camera bag also serves as a sophisticated everyday handbag. The box shaped bag made using Eco Alter Nappa leather comes in a color combination of matte neutral tones and metallic finish. It has an adjustable strap to be worn either over the shoulder or as a handheld tote.
The limited edition Linda camera bag complete with EOS 100D White will be available from November from Harrods and Selfridges for £1,200 (approx. $1,940).