In a mood to splurge, 40-year-old Mark Zuckerberg has treated himself to three new toys worth $450 million


Mark Zuckerberg’s recent image makeover is more than a simple wardrobe change—it’s a calculated shift in how the world perceives him. From tech mogul in casual tees to a fitter, more fashion-forward figure, Zuckerberg is subtly aligning his personal evolution with Meta’s grand vision of transformation and innovation. While the centi-billionaire’s new aesthetic has sparked intrigue, admiration, and plenty of memes, it’s clear this isn’t just a passing phase—it’s a deliberate upgrade.

Mark Zuckerberg wearing a $900,000 vintage Rolex. Image – Facebook / Mark Zuckerberg

The drastic image makeover coincided with Zuckerberg’s 40th birthday and the Meta CEO spent truckloads of money last year to firmly embrace a full lifestyle reset. With an estimated net worth of about $205 billion, the Facebook co-founder went on a crazy splurging spree over the last few months to swap his minimalist lifestyle for pure decadence.

Image – Facebook / Mark Zuckerberg

Other than building a massive collection of luxury watches and buying custom Porsches, here are a few of those things on which Zuckerberg spent hundreds of millions of dollars in 2024.

Image – Facebook / Rare Tahitian Air/Port Views

Launchpad superyacht – $300 million

Zuckerberg’s $300 million superyacht, Launchpad, epitomizes luxury and innovation. Spanning 387 feet, it ranks among the world’s largest yachts. Designed by Espen Øino International and built by Dutch company Feadship, its sleek navy blue steel hull and white aluminum superstructure reflect a blend of elegance and cutting-edge technology.

Image – X / @rdub067

Launchpad accommodates 26 guests in 13 opulent cabins, including a master suite with a private study, dressing room, and his-and-her bathrooms. The yacht also houses a crew of 50, ensuring a high standard of service. Amenities include a cinema, beach club, beauty salon, gym, deck jacuzzi, swimming pool, and helipad, providing a comprehensive luxury experience.

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Mark Zuckerberg celebrated Father’s Day and his father’s 70th birthday aboard the Launchpad superyacht in Mallorca.

Powered by four diesel engines, the luxury superyacht achieves a top speed of 24 knots, facilitating transatlantic journeys with ease. Its annual upkeep is estimated at $30 million, underscoring the exclusivity of such a vessel.

Wingman support ship – $30 million

Launchpad isn’t the only sea vessel Zuckerberg bought. Complementing Launchpad is its $30 million support vessel, Wingman, which is equipped with a helipad and advanced facilities to enhance the yachting experience. Designed for both functionality and luxury, Wingman accommodates up to six guests in three opulent cabins and houses a crew of 20 in 13 quarters, ensuring exceptional service and operational efficiency.


Featuring a helipad, diving center, submarine storage, and launching facilities, the vessel supports a range of activities, from seamless helicopter transfers to deep-sea exploration. With a top speed of 22 knots and a range of approximately 8,720 nautical miles, it is capable of venturing into remote waters, functioning independently or alongside Launchpad. Its robust design and cutting-edge amenities reflect Zuckerberg’s commitment to blending adventure, luxury, and innovation, making it a cornerstone of his maritime escapades.

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Gulfstream G700 private jet – $80 million

Last year, the billionaire acquired a state-of-the-art Gulfstream G700 private jet, an $80 million flagship in luxury aviation, marking a significant upgrade from his current G650ER. The G700, known for its record-setting speed and ultra-quiet cabin, boasts a range of 12,316 kilometers, making it one of the most advanced long-range jets available. Aviation tracker Jack Sweeney, known for monitoring celebrity flights, linked the jet to Zuckerberg, citing its Facebook-inspired blue and white livery and similar tail numbers to the billionaire’s G650ER.

The G700 is one of the most spacious private jets.

Delivered in Bozeman, Montana, the G700 aligns with Zuckerberg’s travel patterns, frequently appearing in California airports. Powered by Rolls-Royce Pearl 700 engines, the jet offers a top speed of Mach 0.925 and groundbreaking features like touchscreen avionics, active sidesticks, and customizable interiors with up to five living areas, including an optional master suite with a shower.


Zuckerberg’s acquisition mirrors a trend among tech billionaires, as Jeff Bezos also recently added a G700 to his fleet. While Zuckerberg’s G650ER remains heavily utilized, its fate post-G700 acquisition remains uncertain, with its extensive use pointing to the growing demands of Meta’s CEO. This move underscores Zuckerberg’s embrace of cutting-edge technology and luxury, solidifying his position in the realm of billionaire aviation.

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