Agent Provocateur unveils ‘All Wrapped Up’, a seductive holiday campaign including luxe lingerie and comfy homewear

2020 may have been a year that you’d gladly shove in a box. Still, the same cant be said for Agent Provocateur who began the year with a bang with a sultry Fall-Winter 2020 campaign promoting fearless femininity with five female trailblazers from the fields of food, music, and sports and are now unveiling their 2020 holiday campaign- All Wrapped Up! The wrapping, as expected, is nowhere hinted at the lingerie itself but the idea to enter a world of indulgence and wrap up in lavish lingerie. Take a peek inside the lookbook for a festive collection of lingerie and homeware where all the latest styles are sported alongside life-sized versions of the brand’s ribbon-topped boxes, bags, and perfume bottles. The sultry editorial features models Montana Cox and Nyasha Matonhodze posing in matching sets alongside holiday props in addition to the stylish lingerie sets that include the Mercy corset, Papillion bodysuit, Christi slip, and Hinda garter and bra. The Agent Provocateur All Wrapped Up holiday collection also includes an assemblage of pajamas and robes that is perfect for cozying up at home. People have already picked favorites and on top of everyone’s Christmas list is the Kassidie silk kimono, in pale pink jacquard silk with a monogrammed black sash. Bestseller Lorna lingerie with scalloped detail in festive white and gold or Zadi in sugar-plum red lace complete with AP charm droplet between the cups are also unanimous favorites from the newest collection.

For the perfect holiday season spent at home simply slip into the Classic pajamas, in oyster silk embellished with black stars; Eggnog in one hand and a book in another to look and feel sensational! To wrap yourself up in pinkness and luxury, head straight to the Agent Provocateur website.

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With over 15 years of experience in luxury journalism, Neha Tandon Sharma is a notable senior writer at Luxurylaunches. Her expertise spans luxury yachts, high-end fashion, and celebrity culture. Beyond writing, her passion for fantasy series is evident. Beginning with articles on women-centric gadgets, she's now a leading voice in luxury, with a fondness for opulent superyachts. To date, her portfolio boasts more than 2 million words, often penned alongside a cappuccino.