And the doors to Dior open at Harrods! The store’s fourth floor and window displays have been given a complete Dior-istic makeover. London’s department store is celebrating the House of Dior and hosting a pop-up store along with ‘So Dior’ exhibition and a Dior Café. The luxury fashion house artistically brings the iconic London Eye and Tower Bridge into the windows at Harrods. Step in to find the Royal Mail postboxes that hold the limited-edition products displayed at the ground floor pop-up boutique, which sports Dior’s signature shade of grey.
The stairs lead the visitors to the fourth floor, where the façade of 30 avenues Montaigne, the famous Parisian headquarters, is recreated in miniature.
Fans can know more about the fashion house via the interactive digital book that tells the history of the house of Dior.
Watch out for a mirrored room filled with hundreds of perfume bottles surrounding a spectacular evening gown.
Raf Simons, creative director at Christian Dior, also unveiled a new couture gown featuring a million flowers.
Dresses worn by the label’s famous fans like Diana and Taylor are also on display.
Inspired by the fragrance bottle, Jean-Michel Othoniel’s sculpture in brown glass, bronze, and gold leaf is also on display.
Liu Jianhua’s gold-painted porcelain Lady Dior bag and Alice Anderson’s masterpiece are also on display.
Lastly, watch out for a theatrical display of miniature Stockman mannequins wearing couture Dior gowns.
Wallpaper reports that ‘Harrods will host a series of events throughout the month to celebrate the project: have your portrait sketched by a Dior artist, personalize a perfume bottle or select from a range of beauty products created especially for the collaboration by Tyen, Dior Make-up’s creative director.’
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