The new Rolex Oyster Perpetual Datejust 31 looks charming with floral dials, unique colors, and oodles of oomph


Watch lovers have been keeping a close eye on Rolex. Until they can get their hands on one or get one on their hands, Rolex fans will only have to do with images! Luckily, the British-founded Swiss watch brand unveils three new versions of its Oyster Perpetual Datejust 31 and adds to our wishlist of watches! The latest Rolex models look incredible with striking floral-motif dials in three impactful colors. 24 flowers help you tell the time in the most stylish, innovative way. Each watch brings a distinct personality due to its unique finishes like sunray, matt, or grain with a diamond set into the center.


The captivating collection includes a striking Azzurro blue on a white Rolesor version(Rolex’s term for their half gold, half steel watches) with a fluted bezel and is fitted with an Oyster bracelet. The most impressive lineup piece has to be the 18 ct yellow gold, looking attractive in olive green with 46 brilliant-cut diamonds adorning the bezel coupled with a president bracelet. The three-piece link President bracelet is made only from 18 ct gold or 950 platinum and is still reserved exclusively for the Day-Date and precious metal versions of the Datejust. It’s got all the makings of a style statement- a rare combination, a luxe factor, and oodles of oomph.

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The third watch is an enchanting Everose Rolesor version in silver that also dazzles with 46 diamonds on its bezel and is equipped with a supple and comfortable Jubilee bracelet. These 31 mm watches of the Datejust 31 are provided with caliber 2236, a movement entirely developed and manufactured by Rolex and offering a power reserve of approximately 55 hours. When it is a Rolex, performance, and quality are a given. Still, the Oyster Perpetual Datejust 31 carries the Superlative Chronometer certification, ensuring excellent performance on the wrist that’s lucky to don a Rolex watch.

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With over 15 years of experience in luxury journalism, Neha Tandon Sharma is a notable senior writer at Luxurylaunches. Her expertise spans luxury yachts, high-end fashion, and celebrity culture. Beyond writing, her passion for fantasy series is evident. Beginning with articles on women-centric gadgets, she's now a leading voice in luxury, with a fondness for opulent superyachts. To date, her portfolio boasts more than 2 million words, often penned alongside a cappuccino.