If you haven’t been living under a rock, you’ve surely seen the world’s most famous Chrises, Pratt, Hemsworth, and momager Kris Jenner, starring in the latest Ray-Ban Meta smart glasses campaign. While their focus is on Maurizio Cattelan’s Comedian, the infamous banana duct-taped to a wall, ours drifted elsewhere. Not to the glasses’ AI features, nor even the $6.2 million artwork that sold in November 2024, but to Mark Zuckerberg’s wrist. The Meta boss wasn’t part of the ad, but as the world’s second-richest man who has long shed his understated persona, he wasn’t about to sit this one out.
In an Instagram Story, Zuckerberg casually sliced a banana while prepping a meal, but what truly caught our attention was the $71,000 Cartier Tank Normale Skeleton on his wrist. The tech mogul, now the proud owner of a growing collection of statement pieces, including a $300 million superyacht launchpad, a $1.2 million Patek Philippe, and a $80 million private jet, was effortlessly flexing yet another showstopper.
His exquisite 18k yellow gold Tank Normale Skeleton comes with a sophisticated twist, a 24-hour time display inspired by Cartier’s historic day-and-night timepieces. Nearly 110 years after its creation in 1917, the Tank remains a masterpiece, looking just as refined on the 40-year-old Facebook founder’s wrist. The watch’s complication is beautifully reflected in the sun-and-moon motif on its bridges, an elegant nod to Art Deco styling.
A stellar timepiece with Cartier’s signature finesse, perfect for a burgeoning watch aficionado worth $246 billion. What’s not to admire? The Tank Normale Skeleton is powered by the Cal. 9628 MC, a movement developed specifically for this model, and features a blue sapphire cabochon on the crown. Paired with a sleek alligator leather strap and a pin buckle, this ultra-dapper timepiece is limited to just 50 pieces. In a world where AI-powered glasses promise the future, Zuckerberg’s choice of wristwear proves that some classics never go out of style.
