The Super Bowl isn’t just a game, it’s an American spectacle that unites fans in celebration. While most gather around TVs with chicken wings, nachos, and pizza, the ultra-wealthy experience the event in an entirely different league, aboard their multimillion-dollar superyachts. This high-stakes showdown attracts celebrities, business moguls, and NFL team owners, but for a select few, the luxury extends beyond VIP suites. Billionaires like Shahid Khan, Arthur Blank, and Dan Snyder arrive in style, watching the game from their floating palaces. Among the 32 NFL team owners, only an elite handful belong to this exclusive club, experiencing the Super Bowl from the deck of their extravagant yachts. Let’s take a look at them.
Shahid Khan’s Kismet- A Super Bowl experience like no other
The 400-foot Kismet is impossible to miss, with its striking leaping jaguar bow figure and jaw-dropping amenities. This floating masterpiece boasts an opulent spa, a beach club, fireplaces, and floor-to-ceiling glass, all adorned with intricate paintwork and marble detailing. If the sheer grandeur isn’t enough, the staggering $3 million weekly charter price certainly is. For Super Bowl enthusiasts, Kismet offers an unrivaled viewing experience in its Nemo Cinema, featuring a massive 150-inch screen and underwater seating, perfect for catching the game with a side of ocean views.
Not a fan of the halftime show? Guests can escape to the 7-star wellness suite, complete with a hammam, sauna, and cryotherapy chamber. Kismet was a stunning presence in New Orleans during the Super Bowl, or perhaps, New Orleans was graced by Kismet. Owned by Pakistani-American billionaire Shahid Khan, this $360 million luxury vessel departed the city in the same grandeur it arrived.
The rags to riches billionaire behind Kismet
Shahid Khan’s rags-to-riches story is as legendary as the yachts and teams he owns. Once a teenager working odd jobs, unable to afford a $9 motel room, he now owns one of the world’s most swoon-worthy superyachts. In addition to the Jacksonville Jaguars, he owns Fulham FC and co-founded All Elite Wrestling (AEW) with his son, Tony Khan.
His $13 billion fortune extends beyond sports, with hospitality ventures including the Four Seasons Hotel Toronto and a forthcoming Four Seasons Jacksonville in 2026.
Dan Snyder’s Lady S – The ultimate Super Bowl cinema
The 305-foot Lady S is more than just a superyacht, it’s a floating IMAX theater. Described by Feadship as a “beautiful and contemporary jewelry box,” this vessel redefines game-day luxury. Owners and guests can experience the Super Bowl in grand style inside the two-deck IMAX theater, a feature found on no other yacht of its kind.
Lady S is also a sports lover’s dream, with dedicated golf, basketball, and soccer facilities, making it the ultimate playground on water.
From mopping floors to owning a billion-dollar empire –
Dan Snyder’s rise to billionaire status is nothing short of extraordinary. Once a high school student mopping floors at the National Institutes of Health cafeteria, he went on to become a millionaire by age 20, chartering planes for college students attending sporting events.
Snyder made his fortune through Snyder Communications, a marketing giant, and in 1999, he took a gamble, borrowing $350 million to acquire the Washington Commanders for $750 million. That bet paid off when he sold the franchise in 2023 for a record-breaking $6.05 billion. Today, Snyder owns the $192 million Lady S superyacht, proving that when it comes to the Super Bowl, he doesn’t just watch, he dominates in style.
Arthur Blank’s DreAMBoat – The billionaire’s luxury escape
Designed by yachting legends Terence Disdale and Espen Øino, the 295-foot DreAMBoat was built for Arthur Blank, co-founder of Home Depot. With just an 18-month wait, the $180 million Oceanco marvel was ready to set sail, offering space for 22 guests, a crew of 27, and amenities that redefine indulgence.
From a swimming pool and sun deck jacuzzi to a sauna, steam room, massage suite, and rain shower, DreAMBoat ensures that halftime breaks are spent in pure bliss.
A Super Bowl legacy on land and sea-
Arthur Blank isn’t just an NFL owner, he’s a visionary. After purchasing the Atlanta Falcons for $545 million in 2002, his investment skyrocketed, with the team now valued at $2.5 billion. His influence goes beyond the game, his $1.5 billion Mercedes-Benz Stadium in Atlanta hosted the 2019 Super Bowl, cementing his legacy in the sports world.
Jerry Jones’s Bravo Eugenia – The ultimate floating party
Big, bold, and breathtaking, the 358-foot Bravo Eugenia is a $225 million floating palace, owned by Dallas Cowboys’ owner Jerry Jones. Designed for lavish entertainment, it boasts two helicopter pads, a spa, gym, beach club, sauna, steam room, and plunge pool, making it the perfect Super Bowl party venue.
Accommodating 14 guests and 30 crew members, the Oceanco-built masterpiece is adorned with Swarovski-encrusted furniture, a teppanyaki bar, rain shower, and multiple lounges, a true reflection of Jones’ extravagant taste. Having won three Super Bowls, the billionaire found no better way to enjoy the game than aboard his prized vessel.
The oil tycoon turned NFL king-
Since buying the Dallas Cowboys in 1989, Jerry Jones has turned the franchise into a $10 billion empire. A passionate art collector and business mogul, Jones made his fortune in oil investments in the 1970s before becoming the controlling shareholder of Comstock Resources, a Texas-based oil and gas company.
For Jones, football isn’t just a game, it’s a dynasty. And watching the Super Bowl from the deck of Bravo Eugenia? That’s just how champions celebrate.
