Aston Martin celebrates its centennial year with a new logo

2013 will mark Aston Martin’s 100 years of manufacturing only the supreme luxury sports cars the world has ever seen. And what better way to do to celebrate it than to introduce a special logo that will feature at events marking the automaker’s 100th anniversary. Unveiled by the company’s boss, Dr. Ulrich Bez, an accomplished racer himself, on his Vantage GT4’s roof and rear, the new logo consists of dots in a spiral pattern, beginning at the winged Aston Martin logo and ending at a red “100,” arranged in a stepped pattern.

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The company is finalizing plans to host a “Centenary Week” and a “Centenary Concours” at its headquarters in Gaydon, England, next year. We’d like to be the first ones to wish them a happy 100 years of providing the world with cars that set a benchmark in not only luxury but also in performance.

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