Dior Spa Cheval Blanc has a new floating address, the Seine river. The well-being cruise will precede Paris haute couture week and offer $800 facials and massages.


Dior is cementing its relationship with the Seine with the Dior Spa Cheval Blanc Paris aboard a boat for a cruise on the river Seine. According to Highsnobiety, the French Maison’s beauty division will begin offering a “well-being cruise” on June 29, a rather chic predecessor to haute couture week, set to kick off on July 3. The cruise of dreams is primarily a gorgeous boat decked in Dior. The upper deck will display the best of Dior homeware, surrounded by palm trees, adding a touch of the French Riviera and looking fabulous while being moored at Pont Debilly facing the Eiffel Tower. The lower level cabins come complete with cane work patterns and a toile de jouy in a soft beige tone.


As per Haute Living, the only cabin on the lower deck -2 is extended by a private sitting room with a vast gazebo protected by a delicate veil while a trompe-l’oeil view of Paris is revealed on the wall. The view is inspired by the virtual fresco by artist Oyoram, installed by the swimming pool at the Dior Spa Cheval Blanc Paris. Dior and Cheval Blanc focused entirely on well-being aboard a two-hour cruise on the Seine, during which 60-minute face and body treatments are available. Now coming to the spa in question, come July 13, customers can book four treatment rooms — three single and one double — for a 60-minute body massage or facial.

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While minute details are scarce, a massage will set you back by $705, and the facial prices at $790. The end of the treatment does bring you back to Earth, but it doesn’t have to be heartbreaking. Dior and Cheval Blanc cheer passengers up by inviting them to the indoor lounge or to on the upper deck to toast to this fantastic cruise experience with a cocktail while viewing the most beautiful monuments of Paris until the return to Port Debilly. Dior invites yoga teacher Julie Pujols-Benoît to lead six special morning sports cruises; pilates teacher Mehdi El Mabrouk; Chen Yi Rhe, Tai Chi teacher; and finally Shannon, the bar dance teacher.

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The pilates cruise with fitness coach Julie Pujols rings up at $160. Per a press release, Dior’s cruise ship spa pays homage to Les Bains de la Samaritaine, a floating bathhouse once located on the Seine in front of Parisian department store La Samaritaine.

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With over 15 years of experience in luxury journalism, Neha Tandon Sharma is a notable senior writer at Luxurylaunches. Her expertise spans luxury yachts, high-end fashion, and celebrity culture. Beyond writing, her passion for fantasy series is evident. Beginning with articles on women-centric gadgets, she's now a leading voice in luxury, with a fondness for opulent superyachts. To date, her portfolio boasts more than 2 million words, often penned alongside a cappuccino.