Ultra-chic, slim, an absolute beauty with curves at the right places- one would think we are talking about a model or a fashionista but that’s how we always end up describing the TVs coming out of Samsung’s stable. India’s most trusted consumer electronics and smartphone brand are doing it again, giving us a reason to not leave our homes (which is exactly what we need now) in the form of an eye-grabbing, attractive, chic lifestyle TV called Samsung Serif. Samsung and Ronan & Erwan Bouroullec, in an exclusive partnership, have unveiled this artistic television that adds character and class to your living room and enhances the decor like no stunning piece of furniture or painting could do. The Serif sets itself apart from the other counterparts owing to its iconic uni-body design in the shape of the letter “I”. It is not all about great appearances here but superlative function adds to its unmatched charisma with a brilliantly crisp QLED picture, Quantum Dot Technology, and is claimed to detect distracting noises and automatically adjusting volume and clarity in real-time. The Serif is a technologically advanced addition in our lives that not only redefines TV viewing but complements one’s lifestyle and could well be called a status symbol. The Serif does complete justice to the term lifestyle TV as it breaks the old-school norms associated with television and has reinvented the way we perceive them. The Serif can fit anywhere in the room and looks magnificent from every angle with its 360 All-round design. You don’t have to keep it on a TV table instead revel in the fact that this beautiful invention sits like a piece of art anywhere right from a table, on a shelf, or right on the floor. It comes inbuilt with NFC (Near Field Communication) technology for seamless entertainment. In addition to the above mentioned impressive features, there is more in store in the form of 100% Color Volume, Quantum Processor 4K, and HDR 10+ and use of AI Upscaling technology that enhances everything to 4K picture quality by perusing each scene.
The Samsung Serif lifestyle TV will be available only on Amazon, Samsung’s official online store Samsung Shop and select Samsung Smart Plazas in three sizes- 43 inches, 49 inches, and 55 inches for INR 83,900, INR 1, 16,900 and INR 1, 48,900, respectively.