Juicy Couture to launch in India by 2015

Juicy Couture, the casual luxury brand best known for its rhinestone-encrusted tracksuits, announced that it is closing all of its U.S. stores in June. However, here is some good news for us, as the brand is finally launching in India, in collaboration with Reliance Brands.

The upcoming stores will be infused with details and hardware treatments inspired by Juicy Couture’s LA heritage, including the incorporation of the signature Juicy Couture branded zipper pulls; pops of neon, with more subtle hues; and playful prints and florals with rhinestone detailing. The luxury brand Juicy Couture will showcase a casual collection for young girls aged 7-16 years. The collection includes apparel, jewelry, handbags, accessories, watches, footwear, bedding and fragrances. The prices for fashion and accessories in USA is not be more than $100 (Rs. 6,123) and that for bedding and watches will be under $400 (Rs.24,000)

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Fashionistas, who love all that is juicy, can hope to shop in a flagship store in one of planned 20 locations, starting Fall 2015.

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