Sneaker connoisseurs, we have great news for you! Two of Nike’s most-loved models have come together in the The Nike Air Max 270 React to offer you the best of both worlds, past and present, in every kick!
The smart new model flaunts a smooth transition from heel to forefoot (the offset is also reduced from its predecessor) and an energetic sculpting. Additionally, the shoe’s upper follows the radiating design language of the tooling by layering no-sew materials to mirror a traditional cut-and-sew aesthetic through a new construction methodology.
“Instead of no-sew or stitched on panels, the Air Max 270 React is built with a bar tack technique inspired by the Element React 87,” Dylan Raasch, Nike Senior Sportswear Design Director, tells us. “This creates the floating eye stay aesthetic,” he adds.
This new silhouette also allows the shoe to carry a variety of distinct visual expressions, rich in art and design history. In fact, each colorway denotes a specific, individual artistic style or movement in its blocking and hues. The lead launch colorway, for example, heralds the 100th anniversary of the Bauhaus’s founding by revisiting the school’s formal studies of asymmetrical balance. Other colorways highlight explorations of geometric compositions, mid-century-inspired color blocking, San Francisco psychedelia and much more.
The Nike Air Max 270 React priced at Rs. 12, 995, releases globally beginning July 5 and is available on Nike.com and at select Nike retail.
So what are you waiting for? Go get ready to get your kick on!
