Rolls-Royce is building a one-off Phantom to celebrate its 115th anniversary


It’s raining one-off, bespoke, ultra-expensive cars. After Bugatti showcased the La Voiture Noire, which also happens to be the world’s most expensive new car, and Ferrari revealed the P80/C track-focused supercar, Rolls-Royce has now announced that it is building a one-off Phantom to celebrate the marque’s 115th birthday. For the one-of-a-kind special edition, Rolls-Royce collaborated with RM Sotheby’s and the announcement was made over a five-course dinner at Sotheby’s redesigned New York City headquarters. What’s makes it more special is that the one-off has not been commissioned by anyone and rather will be auctioned off this fall exclusively on Sotheby’s online auction service. “While Roll-Royce motor cars have a history of crossing the block at RM Sotheby’s, tonight we are looking to the future of the brand,” said Martin Fritsches, President and CEO of Rolls-Royce Motor Cars Americas, at the event in NYC. “The eight generation Phantom will carry the longest running name in luxury motoring into a new era. Built on the ‘architecture of luxury,’ this new Phantom commission offers one special owner the chance to enjoy a motor car that is bound to be a classic over the next 115 years.”

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As of now, there’s no information on how the bespoke 2020 Rolls-Royce Phantom is going to look. All we have is an early-stage sketch of what the special-edition Phantom could look like. It’s going to be red, at least that’s for sure. Since it will be auctioned, there is no set price for the one-off Rolls-Royce. The base price for the Phantom is $450,000, which is before any kind of customizations and add-ons. Keeping that in mind, we expect the bespoke Phantom to fetch more than a million, at least!

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[Via:Autoblog]

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Sayan Chakravarty, a Senior Writer at Luxurylaunches, brings over 10 years of automotive journalism expertise. He provides insightful coverage of the latest cars and motorcycles across American and European markets, while also highlighting luxury yachts, high-end watches, and gadgets. An authentic automobile aficionado, his commitment shines through in educating readers about the automotive world. When the keyboard rests, Sayan feeds his wanderlust, traversing the world on his motorcycle.