We have often heard of how a trip to or from Heathrow is left with a bad taste. Maybe to save grace, or to offer some fine treatment for its high-heeled passengers, Heathrow has announced an “exclusive new collaboration with Michelin-starred British chef Jason Atherton.”He will be bringing some of his award-winning dishes – classic British cuisine with a contemporary twist, from his restaurants, including Pollen Street Social and Berners Tavern.
This offer will be available only for Heathrow VIP members, which is exclusively available for Business and First Class passengers.
This service lets you enjoy a “private and relaxing” transition through the airport in “just 44 steps”. There are two levels – VIP Black (which includes a chauffeured airport transfer) and VIP Classic (which doesn’t include that). A classic costs £2,250 ($3,307) for a maximum of three people.
Both, however, include concierge greeting, private lounge (in the Windsor Suite in Heathrow Terminal 5 or The Royal Suite on the southern perimeter road of Heathrow Airport), private check-in, private security screening when it is time to depart, and luxury car “direct to the door of the airport.” All this ‘private’ makes me wonder whether passengers will be covered in some invisibility cloak or through some hologram tunnel or something.
The highlight will be the “sumptuous five-star meal.” The menu changes every month. For June, you will find canapés, a Berners Tavern summer salad starter and a roasted stone bass, caramelized cauliflower, fennel, and cockle velouté main course ending with French meringue, fresh berry compote, and strawberry sorbet. This collaboration was the outcome of a meal that Heathrow CEO John Holland-Kaye enjoyed. He said: “I can still remember the first time I ate in one of Jason’s restaurants – I went straight out and bought his recipe book so that I could try them out at home.” Aww. A CEO that cooks.
At the lounge, the staff will watch your luggage while you eat and relax. Security cameras are placed, so you don’t have to worry that anything bad happens with your possessions.
Passengers will also have the chance to enjoy a “bespoke personal shopping service.” Seriously. It is like a Bond movie, or worse, an Alfred Hitchcock thriller. All this private and personal talk is making me uncomfortable.
But that’s me, and I will learn to deal with it. If you are in Heathrow and planning to leave with some fresh mint taste, this very personal, very private, exclusive, luxurious offer should seal the deal.
[ Via : Luxurylondon ]