Kith and Cigarette Racing have joined forces to redefine high-speed luxury with $1.6 million custom powerboats


Kith is once again pushing the boundaries of fashion and lifestyle with its latest collaboration—this time venturing into the world of high-performance marine engineering. For Summer 2025, the iconic streetwear and lifestyle brand has partnered with legendary American boatmaker Cigarette Racing to unveil a trio of limited-edition, made-to-order luxury powerboats. Combining bold aesthetics with cutting-edge performance, the collaboration marks Cigarette Racing’s debut in the fashion space and Kith’s most ambitious lifestyle project to date.

The collection includes three distinct vessels: the 515, the 42’ X, and the 42’ Auroris. Each boat is handcrafted to Kith’s design specifications while retaining Cigarette Racing’s legacy of offshore powerboat engineering. The 515 serves as the crown jewel of the collaboration—a sleek, aerodynamic powerhouse delivering 3,100 horsepower and capable of reaching speeds up to 125 mph. Finished in a striking black and blue metallic color scheme, the boat features Kith Flight artwork across the deck and hull, dual 22-inch Garmin multifunction displays, and co-branded interior elements including a Pegasus logo startup screen and customized steering wheel.

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Image – Kith

The 42’ X is purpose-built for handling rough waters, thanks to its V-bottom hull and performance-oriented design. A custom wood airbrush exterior gives it a refined, nautical appeal, while the interior is outfitted in a white and brown colorway with Kith crest and monogram details appearing on the seats, speedometer, and engine components.

Image – Kith

It strikes a rare balance between craftsmanship and rugged capability, ideal for those who value both heritage and innovation.

Image – Kith

Rounding out the trio is the 42’ Auroris, a performance-luxury hybrid featuring a deep green exterior and Kith’s monogram artwork spread across the hardtop. Inside, embossed Kith logos adorn the seats and headrests, while the Pegasus startup screen and integrated Garmin systems complete the experience.

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Image – Kith

With co-branded detailing along the engine and keel, the Auroris exudes sophistication while retaining the power Cigarette Racing is known for.

Image – Kith

To complement the maritime masterpieces, Kith has also launched a capsule apparel collection inspired by the design elements of the boats. Featuring updated silhouettes and custom graphics, the collection is a wearable extension of the collaboration’s identity—bridging fashion and speed.

Image – Kith

All three boats are priced starting at $1.6 million and will be available exclusively through made-to-order requests on CigaretteRacing.com beginning May 16, 2025. With this launch, Kith reaffirms its position at the intersection of culture, design, and high-octane luxury—making waves far beyond the fashion world.

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