Volkswagen launches bold new #PinkBeetle


Hashtag, baby! That’s the road to the future. And what do you know, our buzzing Beetle bug has become the pioneer. No surprises, because the Beetle is not one to shy away from the unconventional. History is proof. This limited edition 2017 model of Volkswagen Beetle, #PinkBeetle is going to be a showstopper. First, because it is the first car to ever use a hashtag as its name, and secondly, because it is pink and looks brilliant. My personal favourite is yellow, and I have a red Beetle on my work desk, but pink? Pink has a certain oomph that none other can achieve. That’s just how pink works.

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So the details – this edition will be in the Fresh Fuchsia Metallic pink. Or, as we understand it, vibrant. It will have black mirror caps and running boards. Lighting includes bi-xenon headlights, LED daytime running lights, LED taillights, and an LED rear license plate light. The coupe will feature 17-inch wheels, while convertibles get 18-inch wheels.
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Interiors will mostly be in black with pink trimmings. The seats will be plaid – a VW signature. The steering will be leather-wrapped with pad shifters and VW’s MIB II infotainment system, with 6.3-inch touchscreen display and Apple CarPlay and Android Auto compatibility.

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It will be pumped with a 1.8-liter turbocharged four-cylinder, 6-speed, 170 hp and 184 lb ft of torque.

It will go on sale from fall. The car is “poised to become an immediate automotive trending topic.” Weel, now. One blogger says this is a “bridge too far”. I don’t think so. I think it’s perfect. I am not a Barbie-lover and neither is pink my favourite colour. But this little bug is attractive, and I think it will do fair justice to addressing the needs of pink-loving, social media-savvy girls the world over. Go #pinkBeetle!

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[ Via : Cnet ]