Leica has revealed a new limited edition of its flagship rangefinder to celebrate the opening of a new location for the famed camera maker in Vienna, Austria that will open its doors this fall. Called the Leica M10-P “Bold Gray,” the limited edition gets a coat of anthracite grey to give it stealthy appearance. According to Leica, the special coating is robust against environmental conditions. The limited edition camera is paired with a Summicron-M 1:2/35 ASPH, and both of them are wrapped in the anthracite grey coating. Leica says “grey lacquer makes the camera conservative and inconspicuous, which allows the photographer to capture one-of-a kind moments in their pictures, like only a Leica can.”
Along with the grey finish, additional special touches on the Leica M10-P “Bold Gray” include a red anodized release button and solid brass components. Everything else on the limited edition is exactly the same the standard Leica M10-P, which features classic round lens hood for the 24-megapixel full-frame sensor along with Maestro II image processor and the quietest shutter of any Leica M in existence. The special edition comes with a leather case and strap that mirror the same grey color scheme, accented with red stitching. Limited to just 60 units worldwide, the Leica M10-P “Bold Gray” limited edition is up for pre-order and has a price-tag of €14,500 (around $16,500 USD).