Land Rover as we know defined the luxury SUV sector almost half a century ago with its Range Rover, the ultimate in all-terrain capability. Magnum Photos represents some of the world’s most renowned photographers and we’re going to tell you about world-renowned Norwegian photographer Jonas Bendiksen. Now what do the two companies have in common?
Land Rover and Magnum Photos have partnered to showcase some of the most breathtaking landscapes on Earth. This is a first in a series of unique works entitled ‘Ultimate Vistas’ taken on road with help from a production Range Rover TDV6 Autobiography. Its Terrain Response 2 enabled Jonas and his crew to reach superior vantage points off the beaten track resulting in some breathtaking photographs of remote and urban environments.
What better way to start the series than at your own hometown. Jonas and his crew began their journey in Oslo where they explored some of the city’s award-winning, innovative architecture. From there they travelled northwest through the Dovre mountains via the epic switchback roads of the Trollstigen after which they visited the snow-covered plateaus and vast fjords of Geiranger and finally the Art Nouveau-inspired town of Ålesund. The Range Rover enabled them to reach superior vantage points for each stunning shot.
Jonas has this to say: “I spend my entire life chasing that perfect picture, but part of the joy of it is in that hunt. Photography is for me a language, a way in which I can express myself, and it has become a way in which I see the world. I love trips I can do entirely by driving. When I’m on the road I can stop anywhere and capture an opportunity in an instant. The Range Rover was the perfect partner for me in that respect.”
The shots below showcase some of the Ultimate Vistas captured by Jonas in his own words.
If you liked these shots, look out for the next in the Ultimate Vistas series which will include the USA and China.