So what’s driving the new interest in cigars? The answer may be that Cigars are an affordable luxury. The Zino launch is but one example of the revived interest in the American cigar market. To commemorate the 100th anniversary of the birth of Zino Davidoff – probably the best-known cigar connoisseur in the world – true aficionados can look forward to enjoying a special treat in the form of an exclusive cigar creation: the Diademas Finas. The notable feature of this anniversary cigar with a ring gauge of 50 and a length of 6 3/4″ is its resemblance to Zino Davidoff’s Diademas creation from 1948 and the absence of a cigar band. The journey back to the origins of the famous Davidoff cigars continues in the nostalgic character of the wooden box with its contents of 10 cigars. It is wrapped in a special paper depicting Zino Davidoff in a photograph in front of his Geneva shop around 1940.
A box of ten of this very rare and special treat sells for $220.